What happened to the days where magazines were jam-packed of advertisers and weighed as much as a brick? Thanks to a shift and focus on alternative media (aka the Internet), advertisers have slashed, cut and eliminated many of their print advertising budgets.
Or does digital just need to get off their holier than thou high horse and accept that magazines are here to stay?
hmmmm...you get to be the judge because The Interactive Advertising Bureau (IAB) and Magazines Publishers Association (MPA) have brought top industry experts together for a good ole fashion debate on whether Magazines are Dead
For $35 you get to sup wine, snack on pizza and cheer your winning team on (no squishy fruits allowed)
DEBATE TEAMS
Affirmative
Siobhan McKenna, Mediaworks
Tom Osborne, wag the dog
Michael Gregg, Trade Me
Negative
Vincent Heeringa, HB Media
Sahil Merchant, Mag Nation
Mike Hutcheson, Image Centre Group
When: Wednesday 9th December, 4.00 - 5.00pm
Where: Juice Bar at the Windsor Castle, 144 Parnell Road, Parnell, AUCKLAND
Ticket prices: if you are a member of IAB, MPA, Marketing Association or ANZA then it's a bargain at $35 for everyone else $45 (& you should go join an association today)
Bookings on first come basis (limited numbers)
Questions? Queries? Contact:
IAB, Alisa Higgins, Marketing Manager, alisa.higgins@iab.org.nz or 021 296 9646
or
MPA, Kath Hurley, Marketing Manager,
khurley@mpa.org.nz or 021 883 924